Descriere - As I Found It 2015 - 2025

[fig. M] brings Romanian photography’s defining figures into view through a series of photobooks, shaping a collective portrait of contemporary voices.

Alex Galmeanu (b. 1978, Bucharest) is a Romanian photographer, visual artist, and director of photography. Photographer since 1992, professional since 1998. He is a graduate of the National University of Arts in Bucharest.

His work spans editorial, fashion, advertising, and experimental photography, with an emphasis especially on portraits and visual storytelling. He is widely known for People I Know, an ongoing internationally-exhibited (Paris, Toulouse) series portraying prominent Romanian figures, as well as for The Anastasia Project. He has shown his work in Romania and abroad, including in Poland, France, Iceland, Ireland, Hungary, and the United States. He also founded and developed the Museum of Photography, a platform dedicated to researching, collecting, and presenting archival photography, with a particular interest in the history of images and how they’re read in cultural context.

His photographs have appeared in publications such as The New York Times, Harper’s Bazaar, Elle, Marie Claire, Esquire, GQ, and Men’s Health. He has worked with brands and companies including Coca-Cola, BMW, Mercedes-Benz, Samsung, McDonald’s, Philips, the BBC, and Paramount, producing advertising campaigns for both local and international markets.